Rupy Merwar Branding

Branding for Rupy Merwar, Fashion Designer. Fine fabrics have always been a starting point in Rupy Merwar designs, created intentionally to appreciate them in full. Everything, from the choice of fabrics, techniques in design to the names of pieces are inspired by the people and places that touched her life while growing up in Toronto. Rupy’s collection is a modern take on South Asian fashion, and her logo reflects that. Rupy Merwar has been showcased in SFW (Startup Fashion Week).